Environmental leaflet design

For: Lambeth for a Cool Planet (LfCP)

Brief: Design an engaging leaflet for local environment group LfCP

Responsibilities: Advise LfCP on a suitable leaflet format and subsequently create this for them to hand out at demonstrations and events, spreading public awareness of climate change. The group provided copy and the existing logo was retained.

Outcomes: The six page DL format allowed plenty of room to incorporate the text and some eye-catching graphics. The illustrative route with bold colours highlights the messages most effectively. Careful attention was given to readability and accessibility by breaking up the copy into easily digestable sections and emphasising key points.

Lambeth for a Cool Planet environmental leaflet font and back

LfCP six page DL leaflet, front, back and inside fold front.

Lambeth for a Cool Planet environmental leaflet font and back

LfCP six page DL leaflet, inside spread.